Privacy Policy Last Updated: 24th February 2024.
1. WHAT YOU CAN EXPECT TO SEE FROM READING THIS PRIVACY POLICY
Jaguar Land Rover is one of the world’s leading producers of premium cars. Innovation and design give our customers experiences they love for life – anticipating and exceeding their needs and expectations. Quality and excellence are our hallmarks. Taking care of our customers is paramount.
Your privacy and trust are important to us. This Privacy Policy explains how we collect or receive and use your personal data and informs you of your data protection rights. It also lets you know how you can get in touch with us.
We will also help you to know when there is new information available in this Policy. We will tell you when this Privacy Policy was last updated, so you can take time to read it if it has changed since your last visit.
2. DATA PROTECTION – WHAT YOU SHOULD KNOW WHEN USING OUR WEBSITES
1. WHO WE ARE AND WHICH WEBSITES ARE COVERED BY THIS PRIVACY POLICY
Who We Are: When we refer to ‘Jaguar Land Rover’, ‘JLR’ ‘we’ ‘our’ or ‘us’ in this Privacy Policy, we refer to: Jaguar Land Rover Limited, whose registered office is at: Abbey Road, Whitley, Coventry CV3 4LF, and whose registered number is: 1672070.
If you want to find out more about the JLR group, please have a look at the “Tell me more” box below.
What this Privacy Policy covers: This Privacy Policy covers the processing by Jaguar Land Rover of personal data of persons who have bought, ordered or shown an interest in our products and services, as well as users of the identified UK websites, that are set out in the Annex at the end.
To be transparent, when you visit a JLR website not covered by this Privacy Policy, these may be controlled by other JLR group entities, or by a third party acting on our group’s behalf. We encourage you to check the Privacy Policy link at the bottom of the website you are visiting to see its privacy policy terms.
For information about vehicle data processing, in connection with JLR’s InControl services, please see our InControl Privacy and Cookies policy by clicking this link.
How we’re regulated: For UK data protection legislation purposes, Jaguar Land Rover Limited is registered with the Information Commissioner’s Office under registration number ZA020510.
Customer Relationship Centre contact details
If you would like to get in touch on a website related query, Jaguar Land Rover Customer Relationship Centre contact details are accessible from these web pages:
Queries in relation to Jaguar: https://www.jaguar.co.uk/contact-us/index.html
Queries in relation to Land Rover: https://www.landrover.co.uk/contact-us.html
Queries in relation to any purchases made from the Jaguar store: https://shop.jaguar.com/uk/contact/
Queries in relation to any purchases made from the Land Rover store: https://shop.landrover.com/uk/contact/
TELL ME MORE ...
About the JLR Group...
Jaguar Land Rover is part of a group of companies whose parent company is Jaguar Land Rover Automotive plc. You can find out more corporate information about Jaguar Land Rover on our website at: https://www.jaguarlandrover.com/.
Jaguar Land Rover is part of the Tata group. More information about the Tata group and the Tata companies can be found here: http://www.tata.com/aboutus/sub_index/Leadership-with-trust and http://www.tata.com/company/index/Tata-companies
2. INFORMATION ABOUT THE PERSONAL DATA WE RECEIVE OR COLLECT
Jaguar Land Rover may collect or receive personal data via several sources. Main sources of handled personal data are:
- Our websites serve primarily as information portals to help you better understand our cars, products and services. We also, however, offer a number of website functions that collect information you provide to us when you ask to be kept informed, to be added to lists, events or experiences, or when you buy goods or book or request services. The main ways we collect information from our websites:
- When you visit, or use and interact with our websites, for example to take steps to request or use any of our online-available services (including but not limited to website shops, or our experiences), where you find out more about an event or experience or where you request any other information. Click on the “Tell me more” box to find out more about the data we may receive from you directly;.
- When you enter into personalised web areas and use our websites as a way to engage with us, as a place where you can ask for personalised reminders, receive information about your vehicle, and/or request vehicle service or other information to be notified to you;
- When you provide information to or interact with any of Jaguar Land Rover careers pages;
- When you contact us (via contact details or forms made available on our websites), or send us correspondence.
- Our apps and hosted web pages: Where you connect with us, for example by visiting a Jaguar Land Rover area at an event or exhibition, we may make it possible for you to enter your information with us via an app or web page, for example, to enter into a prize draw, to be kept informed of products or services, or to provide us with information in connection with event or exhibit planning or attendance.
- Vehicle related data from independent third party sources: When you own a JLR vehicle, information connected with you and your vehicle (including the vehicle identification number or VIN) may be shared as is appropriate between our network of retailers, repairers, importers, insurers (such as vehicle theft detection/security configurations), accident assistance providers, roadside assistance providers, credit providers and credit hire and repair providers, and used to inform any personalised web areas you register to receive. The information that is shared will depend on factors like who you have bought your vehicle from and the services that you request from us throughout the period of your vehicle ownership. Please visit Section 4 (Who we share personal data with) below to find out more. Please also visit our separate InControl terms and privacy policies (here for Jaguar: https://incontrol.jaguar.com and here for Land Rover: https://incontrol.landrover.com) for more information on vehicle data.
- Third party support services: For the performance of our website services and to allow us to maintain appropriate records and to support ongoing queries, we may receive data about you or your website activities from our group companies or third party providers (e.g. to confirm website payments, to track website order deliveries, to appropriately update our data records and to support website maintenance). More information on our categories of suppliers is provided at Section 4 (Who we share personal data with) below.
- Device data: Our websites automatically take certain device information in order to optimise your website experience (for example, allowing our website to automatically adapt screen size as appropriate for the device you are using to browse the website). This data also supports our website analytics. More information on automated data collection and cookies can be found in our Cookies policy, available via this link.
- Location data: Our websites may request or collect (only after your consent) your geographic location. HTML5 geolocation detects latitude and longitude coordinates by using either your device's GPS or the mobile/WIFI signal. HTML5 geolocation is widely used and supported on all major browsers:
- Google Chrome (version 5.0 onwards)
- Internet Explorer (version 9.0 onwards)
- Firefox (version 3.5 onwards)
- Safari (version 5.0 onwards)
- Opera (version 16.0 onwards)
Please note, this information is only utilised after your consent (via a browser pop-up) and is not stored by Jaguar Land Rover. It is used to pre-populate or suggest the location from which you could search for a Jaguar or Land Rover retailer or service centre, or suggest the specific Land Rover website you may be interested in. In addition, when searching for the details and locations of Jaguar and Land Rover retailers or service centres through our ‘Retailer Locator’ functionality we will ask for the Town, Postcode, or Location you wish to return relevant results for. The information you provide is also not stored by Jaguar Land Rover and is only used to return matching results close to the location / query you have searched forMarketing data: Your contact details, marketing preferences, demographic, lifestyle and behavioural variables or other information may be shared with us by retailers or other third parties partners, where there is appropriate notice and in compliance with applicable data protection laws. You have the right to ask us not to use your personal data for marketing purposes. Please see your data protection rights at Section 7 (Your data protection rights) below for further information on these.
- Social Media: We may also receive information about you in other ways online, for example, if you follow us or make a comment through our official pages and to our social media accounts such as Twitter, Facebook or Instagram. For more information on the use of your data by these social networks, please consult [our social media pages and] the privacy information provided by each social network regarding their collection and permitted uses of personal data.
- Public sources of data: We may use public sources of data, for example, to support website functionality (e.g. to support authentication or fraud checks), and/or to maintain the accuracy of the data we hold. For example, we may make checks from time to time with the DVLA to check our vehicle owner information remains up to date.
TELL ME MORE...
...about the personal data JLR may receive direct...
We receive information you provide to us in your use of our websites, for example, when you add information to online forms or to data fields on our websites. We may also receive information from you by other online means, for example, if you comment on our social media pages. This will be the information that is visible to you, and may include your name, occupation, contact information (e.g. email, postal address and phone/mobile number), credit card/payment details, driving licence details, vehicle data and general information you decide to share such as your experience with JLR products and services.
3. HOW WE USE YOUR PERSONAL DATA.
We use personal data to manage and meet service and information requests, to understand service, vehicle and website use, and to make our products and services (including our web services) as effective as possible. For more information on our processing, and the legal grounds that are relevant, please see “Tell me more” below.
The main uses of your personal data and the legal grounds we rely on for these are: